NBC revamps its schedule...

NBC is the first network to adjust its fall lineup less than two weeks after announcing its new schedule. Programs were shifted on five nights with the biggest move of Studio 60 on the Sunset Strip from Thursday/9PM to Monday/10PM. This move comes as a response to the very competitive lineup with ABC's Grey's Anatomy taking on CBS' CSI at 9PM. With two of television's highest rated dramas facing off, it would be virtually impossible for a new drama to launch in that time period. Deal or No Deal will now run on Thrurdays at 9PM. Medium, originally staled to return in the fall (Mon/10P) is being held back for the first quarter and will join the Sunday night lineup leading out of the Apprentice at 10PM. Kindnapped, another promising new drama has been moved to Wednesaday/10P away from the heat beatween CBS' The Unit and FOX's House, both on Tuesday at 9PM. The solid Law & Order: Criminal Intent will move into its time perioid, which shifts the original series to Friday at 10PM. Crossing Jordan, originally being held back for January will join the schedule on Fridays at 8PM. The Biggest Loser flip-flops with NBC's two new comedies, 20 Good Years and 30 Rock (Wednesday 8-9P).

Moday
8PM Deal or No Deal
9PM Heroes
10PM Studio 60 on the Sunset Strip (new day and time)

Tuesday
8PM Friday Night Lights
9PM Law & Order: Criminal Intent (new day and time)
10PM Law & Order: SVU

Wednesday
8PM 20 Good Years ( new time)
830PM 30 Rock (new time)
9PM The Biggest Loser (new time)
10PM Kidnapped ( new day and time)

Thursday
8PM My Name is Earl
830PM The Office
9PM Deal or No Deal (new day and time)
10PM ER/The Black Donnelly's

Friday
8PM Crossing Jordan ( new day and time)
9PM Las Vegas
10PM Law & Order ( new day

Saturday
8PM Dateline Staurday
9PM Drama Encores
10PM Drama Encores

Sunday
7pm Football Night in America
8PM Sunday Night Football

Q1/2007
Sunday
7PM Dateline Sunday
8PM America's Got Talent
9PM The Apprentice
10PM Medium ( new day and time)

CW is ready to roll

Strategy: This new network launches with the best of programming from UPN and the WB and the addition of two new series, one a drama, Runaway and the other a sitcom, The Game. The new lineup appears to quite compatible and the program additions look solid.

New Programming

Comedies
The Game / CBS Paramount Network TV, Grammnet Prods & Warner Bros. TV Prods / Kelsey Grammer, Steven Starkm & Mara Brock-Akil, Executive Producers
Cast: Coby Bell, Wendy Raquel Robinson, Hosea Chanchez, Aldis Hodge, Jennifer Baxter & Tia Mowry
Concept: A young woman must learn to play the game that goes with being the wife/girlfriend of an NFL star.

Drama
Runaways / Sony Pictures TV & Darren Star Prods. /Darren Star & Ed Zuckerman, Executive Producers
Cast: Dustin Milligan, Donnie Wahlberg & Leslie HopeConcept: A family on the run lives under aliases as they hide from the law that wrongly convicted their dad.

Complete Schedule

Mon
7th Heaven
RUNAWAY
Tue
Gilmore Girls
Veronica Mars
Wed
America's Next Top Model
One Tree Hill
Thurs
Smallville
Supernatural
Fri
WWE Friday Night Smackdown
Sun
Everybody Hates Chris
All of Us
Girlfriends
THE GAME
Top Model Repeat

FOX hopes to repeat its success again next season

Strategy:
FOX learned last season that three factors were key to their success: early premieres, managing Baseball Play-off’s and providing a stable lineup and they will repeat this process again this fall. They will launch three new dramas in the fall in protected time periods one leading out of Prison Break and one leading into House and one leading out of Bones. The two new comedies will serve as a lead-in to The OC on Thursday.

· 6 NEW ENTRIES
· 16 RETURNING ENTRIES
· TP CHANGES: Bones will move to Friday’s in January when American Idol comes back on the schedule. On Sunday American Dad will move to 8:30PM following the Simpsons and The War at Home will push back to 9:30PM.

Comedies
Till Death / Sony Pictures Television / Josh Goldsmith &Cathy Yuspa, Executive Producers/Writers
Cast: Brad Garrett, Joely Fisher, Eddie Kaye Thomas and Kat Foster
Concept: A series about love and marriage as seen through the eyes of newlyweds and an old married couple. ( Half-hour comedy)

Happy Hour / Warner Bros. Television & Werner-Gold Miller / Jackie Filgo, Jeff Filgo, Tom Werner, Eric Gold & Jimmy Miller, Executive Producers/Writers
Cast: Lex Medlin, John Sloan, Nat Faxon, Jamie Denbo, Beth Lacke & Brooke D’Orsay
Concept: This is a modern day Odd Couple who are trying to put their lives back together after they each suffer losses in the friend department. One friend has just lost his girlfriend the other his roommate. Together they must move on and happy hour helps them do just that. ( Half-hour comedy)

The Winner / 20th Century FOX Television / Seth MacFarlane & Ricky Blitt, Executive Producers/Writers
Cast: Rob Coddry, Keir Gilchrist, Erinn Hayes, Julie Hagerty & Lenny ClarkeConcept: In the tradition of The Wonder Years, this flashback series tells the story of man becoming a real man when he takes a stab at love at the ripe age of 32. Not alone in this endeavor, he is aided by the object of his affection’s 13-year old son. ( Half-hour comedy)

Dramas
Justice / Warner Bros. Television, Jerry Bruckheimer TelevisionJerry Bruckheimer, Jonathan Littman & Jonathan Shapiro, Executive Producers
Cast: Victor Garber, Kerr Smith, Eamonn Walker & Rebecca Mader
Concept: A high profile legal series which features a dream team of attorneys brought together after winning the nation’s most prolific murder case. The series will portray the tactics used in today’s media age and feature cases ripped from the headlines. (One-hour drama)

Vanished / 20th Century FOX Television / Paul Redford & Mimi Leader, Executive Producers
Cast: Gale Harold, John Allen Nelson, Joanne Kelly, Rebecca Gayheart, Margarita Levieva, John Patrick Amedori, Robert Hoffman, Ming-Na & Chris Egan
Concept: A serial drama unfolds when the wife of a prominent senator is kidnapped. As the case is developed, everyone is a suspect, most are hiding secrets and the clues completely unravel this family. (One-hour drama)

The Wedding Album /FOX Television Studios & 20th Century FOX Television / Andy Tennant & Wink Mordaunt Executive Producers/Writers
Cast: Bruno Campos, Tara Summers, Tony Lo Bianco, Ashlie Atkinson, Jayce Bartok, Eva Pigford, Ptolemy Slocum (One Hour Drama)
Concept: A series that takes you behind the scenes of all types of weddings as told by the wedding photographer.

Late Night
FOX hopes to become a bigger player in the late night arena with the addition of Talk Show with Spike Feresten. This series will follow Mad TV on Saturday’s. Spike’s half-hour sketch series will embrace the traditional elements of talk shows along with his irreverent style, field pieces, mock commercials and pop-culture parodies.

CBS: Keeps the Core... Adds Four More

Strategy:
CBS moves into the Upfront with a strong slate of returning shows, several of which debuted this past season. Its current strength places them in a great position where they will only add 4 new series to the fall schedule. CBS’ most aggressive move was to replace their longstanding movie with 2 of its top drama, Cold Case and Without A Trace which will surely benefit from the Amazing Race lead-in at 8PM. During the development season CBS emphasized that they would, “Keep the Core & Recruit More", and in fact they have done just that.

· 4 NEW ENTRIES
· 18 RETURNING SHOWS
TP CHANGES: How I Met Your Mother moves down to kick off Monday’s powerful comedy block. Sunday night is overhauled with The Amazing Race moving to 8PM followed by two powerful dramas, Cold Case and Without A Trace.

Comedies
The Class / Warner Brothers Television / David Crane, Jeffrey Klarik & James Burrows, Executive Producers
Cast: Jason Ritter, Heather Goldenhersh, Jesse Tyler Ferguson, Lizzy Caplan, Lucy Punch, Andrea Anders, Sean Maguire
Concept: Ensemble comedy featuring a group of twenty-somethings linked together from same third grade class, reunited at a surprise party thrown by one of them. The classmates will learn all about the lives of their former schoolmate friends.

Dramas
Jericho / CBS Paramount Network Television / Jon Turtletaub, Stephen Chbosky, Carol Barbee, Executive Producers
Cast: Skeet Ulrich,Pamela Reed, Ashley Scott, Sprague Grayden, Kenneth Mitchell, Lennie James, Michael Gaston, Erik Knudsen & Gerald McRanev
Concept: Isolated from the rest of the world following a series of strange explosions and occurances, residents of the sleepy town of Jericho, Kansas, must find a way to survive in a new society that is filled with fear and utter chaos.

Smith / Warner Brothers Television / John Wells, Executive Producer
Cast: Ray Liotta, Virginia Madsen, Simon Baker, Amy Smart, Franky G & Jonny Lee
Concept: Fast paced thriller tracks a crew of career criminals who plan and execute high stakes heists across the country.

Shark / Imagine Entertainment, in association with Twentieth Television / Brian Grazer, Ian Bledeman & David Nevins, Executive Producers, Spike Lee, director
Cast: James Woods, Jeri Ryan, Danielle Panabaker, Sam Page, Sophina Brown, Alexis Cruz & Sarah Carter
Concept: After years as charismatic defense attorney, high power LA District Attorney Sebastian Stark leads a team of young prosecutors targeting the rich and famous.

ABC's schedule is packed with DRAMA

Strategy: ABC continues to remind us that their success is attributed to the greatness of the programming and how it touches the lives of viewers. They move into the Upfront with a heavy slate of compelling new series, mostly dramas that should easily connect with both viewers and advertisers


· 10 NEW ENTRIES
· 14 RETURNING ENTRIES
TP CHANGES: The boldest move to date is shifting Grey’s Anatomy to Thursday at 9PMDancing with the Stars moves to Tuesday at 8PM with a results show on Wednesaday at 8PM. College Football joins the schedule on Saturday nights.

Comedies
LET’S ROB… /TOUCHSTONE TELEVISION, Rob Burnett, Jon Beckerman, Mick Jagger & Vistoria Pearman, Executive Producers
Cast: Josh Grisetti, Maz Jobrani, Donal Logue, Kevin Michael Richardson, Lenny Vanito & Sofia Vergara
Concept: A janitor who dreams of a better life organizes his friends to help him steal the life a big celebrity who happens to be Mick Jagger. (half-hour comedy)

BIG DAY /SONY PICTURES TELEVISION, Josh Goldsmith & Cathy Yuspa, Executive Producers
Cast: Josh Cooke, Wendie Malick, Marla Sokoloff, Kurt Fuller & Miriam Shor
Concept: This series takes the elements of “Father of the Bride” and blends it with the intensity of “24”. Told in real time, the season will cover all the events leading up to the wedding day.

Help Me Help You /REGENCY TELEVISION, Jennifer Konner, Alexandra Rushfield, Executive Producers
Cast: Jere Burns, Ted Danson, Charlie Finn, Darlene Hunt, Suzy Nakamura Jane Kaczmarek & Jim Rash
Concept: A shrink tries to help his neurotic patients but soon realizes he too needs help. (half-hour comedy)

In Case of Emergency / Touchstone Television, Howard J. Morris, Emile Levisetti & Jon Favreau, Executive Producers
Cast: David Arquette, Greg Germann, Kelly Hu, Lori Loughlin, Nicholas Roget-King & Jonathan Silverman
Concept: A group of friends are reunited after a series of emergencies take place in their lives. Together they help each other navigate life’s disappointments.
(half-hour comedy)

Notes from the Underbelly /Warner Bros. TV & The Tannenbaum Company
Cast: Rachael Harris, Melanie Paxson, Michael Weaver, Jennifer WestfeldtPetrr Cambor & Kunkrish Bala
Concept: One pregnant couple upsets the balance among a group of friends. Once the secret is out their lives become invaded by family and friends who mean well but have a interesting way of showing it. (half-hour comedy)

Betty the Ugly / Touchtone Television, Silvio Horta, Ben Silverman, Salma Hayek & Jose Tamez, Executive Producers
Cast: Alan Dale, America Ferrera, Mark Indelicato, Ashley Jensen, Eric Mabius, Becki Newton, Ana Ortiz, Tony Plana & Vanessa Williams
Concept: Salma Hayek brings a Latino tradition to American TV with the story of an unattractive woman who gets an opportunity to explore love & success in the fashion world. (one-hour comedy)

Dramas
Brothers & Sisters / Touchstone Television, Jon Robin Baitz, Ken Olin & Marti Noxon
Cast: Dave Annable, Carlista Flockhart, Balthazar Getty, Rachael Griffiths, , Sarah Jane Morris, Jimmy "Jax" Pinchak, John Pyper-Ferguson, Ron Rifkin & Patricia Wettig
Concept: A multi-generational family drama about siblings learning whose lives take a dramtic turn and many secrets are uncovered. (one-hour drama)

Day Break /Touchstone Television, Jeff Bell, Matt Gross, Paul Zbyszewski & Rob Bowman, Executive Producers
Cast: Adam Baldwin, Moon Bloodgood, Taye Diggs, Meta Golding, Victoria Pratt & Ramon Rodriguez
Concept: An action series featuring an LAPD detective who is having a really bad day, one that he keeps re-living over and over. He is out to prove his innocence for a crime that he was framed for, however the only way to breakthey cycle is for him to solve the crime.
(one-hour drama)

Men in Trees / Tree Line Film, Perkins Street Productions, NS Pitures Inc. & Warner Bros. TV
Cast: Abraham Benrubi, Emily Bergl, Anne Heche, Seana Kofoed, Suleka Matthews, Derek Richardson, Sarah Strange John Amos,& James Tupper
Concept: A noted author and dating guru escapes to a remote town in Alaska following a bad breakup only to discover the town is filled with plenty of available men. (one-hour drama)

Six Degrees / Touchstone Television, J.J. Abrams, Bryan Burk, Stu Zicherman & Raven Metzner
Cast: Erika Christensen, Hope Davis, Jay Hernandez, Dorian Missick, Campbell Scott & Bridget Moynahan
Concept: Six strangers live their lives unaware that their actions impact others. A mysterious web of coincidences draw these starangers closer and they discover how small this world really is. (one-hour drama)

The Nine /Warner Bros. TV and Sunset Road Productions, Hank Steinberg, K.J. Ateinberg & Alex Graves, Executive Producers
Cast: Lourdes Benedicto, John Billingsley, Jessica Collins, Tim Daly, Dana Davis, Camille Guaty, Chi McBride, Kim Raver, Scott Wolf & Owain Yeoman
Concept: Nine people’s lives become intertwined following a hostage crisis. (one-hour drama)

Traveler / Warner Bros. TV, The Jinks/Cohen Company
Cast: Matthew Bomer, Steven Culp, Viola Davis, Logan Marshall-Green & Aaron Stanford
Concept: Two friends are on the run after being framed for a terrorist bombing and setting off a global conspiracy.

My Network TV brings a new format to the US

Strategy:

My Network TV enters the Upfront with a new genre for the American viewing audience. Telenovelas while new here in the states are not new to countries around the world. This genre has been successful in over 100 countries world wide and has finally made its way here and will debut this fall, promising 52 weeks of original programming.

What makes this genre so successful? Consider the following factors:
*shorter story arcs that conclude every 13 weeks
*storylines that build each week with intensity
*compelling stories about love & lust, money, family, power, revenge and of course- dirty little secrets


Desire
Table for Three / Q4 2006 / 8PM
Cast: Michelle Belegrin, Ron Gilbert, Nate Haden, Zack Silva, Eliana Alexander, Al Bandiero, Tomy Dunster, Xavier Tournaud, Kristen Kerr, Vivian Gray, Sofia Milos
Concept: This series follows the destruction of a family whose two brothers are on the run from the Mafia. The storyline is further complicated when both brothers fall in love with the same woman.

Art of Betrayal / Q1 2007 / 8PM
Cast: Sean Young, Gordon Thompson, David Smith, Jack Krizmanich, Jessica Ward & Jen Jelly Howie
Concept: A scorned mother seeks to avenge the wrongs her ex-husband inflicted upon herself and her children some 20 years back. Although her plan appears to be working, it may destroy one of her sons in the process.

Rules of Deception / Q2 2007 / 8PM
Cast: Dylan Bruce, Annalynne McCord & Rachelle Woods
Concept: A relationship between two best friends goes sour when a lover comes between them and one friend is framed for a crime and thrown in jail.

Friends & Enemies / Q3 2007 / 8PM
Cast: TBD
Concept: A woman pretends to be a psychiatrist in order to put her sister through school. Things fall apart when she falls in love with her patient and his family discovers the truth about her life.


Secret Obsessions
Fashion House / Q4 2006 / 9PM
Cast: Bo Derek, Natalie Martinez, Taylor Kinney, Mike Begovich, Donna Feldman, Nicole Pulliam, Joel Berti, Tony Tripoli, Garrett Swan, James Black & Tippi Hedren
Concept:The series takes you behind the scenes to the cutthroat fashion industry. The story is filled with lust, passion, greed and a corporate takeover.

Watch Over Me / Q1 2007 / 9PM
Cast: Dayanara Torres, Marc Menard & Todd Cahoon
Concept: A ruthless businessman falls in love and must hire a bodyguard to protect the woman he loves. An intense and dangerous relationship develops between the bodyguard and the woman he was hired to protect.

A Dangerous Love / Q2 2007 / 9PM
Cast: Maria Conshita Alonzo, Scott Bailey & Julissa Miro
Concept: Romeo & Julliet with a twist. Two families have been neighbors and rivals for years. After one family is accused of murdering one of its rivals, a secret relationship develops between two family members that must be kept a secret.

To Love & Die / Q3 2007 / 9PM
Cast: TBD
Concept: A rich heiress falls in love with her pilot against her family’s wishes. Despite all odds they fight to keep their love alive.

NBC has a new look and a new focus

It is always difficult to go first but NBC launched the 2006/07 Upfront season with its programming announcements yesterday afternoon. NBC's new look includes sports on their prime schedule with the addition of Sunday night football during the 4th quarter. As referenced earlier, NBC will embrace a 360 approach to programming delivering all of their programs across multiple platforms that will reach different people in different places on different devices.

10 NEW entries with 12 RETURNING Series

TP CHANGES: My Name is Earl and The Office move down to jumpstart the 8 o'clock hour for NBC's Must See TV on Thursdays. Law & Order: Criminal Intent moves from Sunday to Friday at 10PM. The NFL has a new home this fall and will be a positive addition to Sunday's lineup during the fourth quarter. Series programming returns in January of 2007 with The Apprentice moving to this night. Scrubs and Crossing Jordan while not on the 4th quarter schedule are being held back for mid-season replacements.

Strategy: There is a new look and feel to NBC. As the network rebounds from several challenging seasons it moves into this Upfront with a renewed focus. The network will concentrate on building just 5 nights of programming during the 4th quarter. The lineup is packed with a significant amount of dramas and two new comedies joining the two returning comedies. Reality will continue to play a significant role in both the fourth and first quarters with The Biggest Looser and The Apprentice both slated to return. Deal or No Deal which has been a tremendous hit for the network returns on two nights, Monday's and Friday's at 8PM.

Comedies
30 ROCK/ NBC Universal TV Studio & Broadway Video Television / Tina Fey, Lorne Michaels, JoAnn Alfano, Dave Miner & Marci Klien, Executive Producers
Cast: Tina Fey, Jack McBrayer, Rachel Dratch, Alec Baldwin, Scot Adsit & Tracy Morgan
Concept: Tina Fey stars in this workplace comedy set in a fictional television series where anything can and will happen. (half-hour comedy)

20 Good Years / Warner Bros. TV & Werner-Gold Miller / Marsh McCall, Michael Leeson, Tom Werner, Eric Gold & Jimmy Miller, Executive Producers
Cast: John Lithgow, Jeffrey Tambor, Heather Burns & Jake Sandvig
Concept: Old friends come to the realization that life doesn't last forever and vow to live each day as if its their last. (half-hour comedy)

Dramas
The Black Donellys / NBC Universal TV Studio / Paul Haggis, Bobby Moresco, & Mark Harris, Executive Producers/Writers
Cast: Jonathan Tucker, Tom Guiry, Olivia Wilde, Keith Nobbs, Billy Lush, Michael Stahl-David & Kirk Acevedo
Concept: The story of four Irish brothers who grow from boys to mobsters on the mean streets of Hell's Kitchen in New York City. (one-hour drama)

Friday Night Lights / NBC Universal TV Studio & Imagine TV / Peter Berg & Brian Grazer, David Nevins, Executive Producers/Writers
Cast: Kyle Chandler, Connie Britton, Zach Gilford, Adrianne Palicki, Jesse Plemmons, Minka Kelly, Scott Porter, Aimee Teegarden, Gaius Charles & Taylor Kitsch
Concept: A family drama focusing on the football program in a small town. As the team prepares to go all the way, the entire town rallies behind them. (one-hour drama)

Heroes / NBC Universal TV Studio / Tim Kring, David Semel & Dennis Hammer, Executive Producers/Writers
Cast: Santiago Cabera, Tawny Cypress, Greg Grungberg, Ali Larter, Masi Oka, Adrian Pasdar, Hayden Painettiere, Sendhil Ramamurthy, Leonard Roberts, Milo Ventimiglia & Noah Gray-Cabey
Concept: This series chronicles the lives of several people with special powers who set out to save the world. (one-hour drama)

Kidnapped / Sony Pictures TV / Jason Smilovic, Michael Dinner, Sarah Timberman, Carl Beverly & David Greenwalt
Cast: Jeremy Sisto, Delroy Lindo, Timothy Hutton, Dana Delany, Mykelti Wiliamson, Carmen Ejogo, Will Denton & Linus Roache
Concept: A high concept serial drama, which follows the kidnapping of a prominent family's son and the odds they endure to secure his return. (one-hour drama)

Raines / NBC Universal TV Studio / Graham Yost & Frank Darabount
Cast: Jeff Goldblum, Luis Guzman, Linda Park, Dov Davidoff, Matt Craven & Nicole Sullivan
Concept: An eccentric detective solves murder mysteries using his imagination, which allows him to communicate with the victims themselves. (one-hour drama)

Studio 60: On The Sunset Strip / Warner Bros. Television / Aaron Sorkin & Thomas Schlamme, Executive Producers
Cast: Matthew Perry, Bradley Whitford, Amanda Peet, Steven Weber, Sarah Paulson, D.L. Hughley, Nathan Corddry, Carlos Jacott, Evan Handler & Timothy Busfield
Concept: Experience the drama behind the scenes on the set of this late night comedy series. While everything is out of control, the new executives try to bring things around.(one-hour drama)

Alternative Series
America's Got Talent / Fremantle North America / Simon Cowell, Ken Warwick & Cecile Frot-Coutaz, Executive Producers
Cast: Regis Philbin, host.
Concept: America's hottest budding performers set out to make names for themselves in Las Vegas. The competition will include singers, dancers, comedians and bizarre acts. A panel of celebrity judges will determine who makes the cut while viewers will determine the grand prize winner.

Mid-Season
Andy Barker, PI / MNC Universal TV Studio & Conaco Productions / Conan OBrien, Jonathan Groff, David Kissinger & Jeff Ross
Cast: Andy Richter, Amy Farrington, Tony Hale, Marshall Manesh & Harve Presnell
Concept: The adventures of a CPA who is mistaken for a private investigator and then decides to take on the case. (half-hour comedy)

The Singles Table / 20th Century Fox TV / Bill Martin & Mike Schiff, Executive Producers
Cast: John Cho, Conor Dubin, Pascale Hutton, Jarad Paul& Rhea Seehorn
Concept: A group of singles meet at a wedding where they examine their lives and vow to make them better. (half-hour comedy)

Summer Series
Windfall / Regency Television Laurie McCarthy, Executive Producer
Cast: D.J. Cotrona, Jaclyn DeSantis, Jon Foster, Jason Gedrick, Alice Greczyn, Lana Parrilla, Luke Perry, Malinda Williams & Sarah Wynter
Concept: How would your life change if you suddenly won the lottery? This drama explres the highs and lows that a group of friends face agter winning a $386 million lottery. One-hour drama premiereing June 8, 2006

Treasure Hunters / NBC Universal TV Studios in association with Magical Elves Productions, Image Televisionand Madison Road Entertainment. Dan Cutforth, Jane Lipsitz, Brian Grazer, Tom Mazza & Jak Severson, Executive Producers.
Concept: Contestants race around the world visiting historic landmarks as they try to crack codes and unveil hidden treasures. One-hour alterntive series premiereing June 18, 2006.

Last Comic Stading is back for another exciting summer run and will premiere on May 30, 2006. New series, America's Got Talent hosted by Regis Philbin will premiere on June 21, 2006.

Our Favortite Time of Year: UPFRONT 2006/2006

It's here again! Like it or not another Upfront Season kicks off this afternoon when NBC is the first of the broadcast networks to debut its primetime schedule for the 06/07 season.

Throughout the week in addition to programming announcements we expect to hear a great deal about multiple paltforms as all of the networks desire to reach audiences across numerous programming platforms. The goal is not only to provide year round programming opportunities but also multi-platform deals that allow consumers to have access to programming whenever they like, even on the go.

A preliminary look at NBC's schedule finds new entries Monday through Thursday with Deal or No Deal anchoring Monday and Friday's at 8PM. During the fourth quarter The NFL will monopolize the Sunday schedule however scripted series will return in January including The Apprentice which moves to a new night.


Monday
8-9 Deal or No Deal
9-10 Heroes
10-11 Medium

Tuesday
8-9 Friday Night Lights
9-10 Kidnapped
10-11 Law & Order:SVU

Wednesday
8-9 Biggest Looser
9-930 20 Good Years
930-10 30 Rock
10-11 Law & Order

Thursday
8-830 My Name is Earl
830-9 The Office
9-10 Studio 60
10-11 ER/Black Donnelly's (ER 4th Qtr, Black Donnelley's 1st Qtr, ER 2nd Qtr - No Repeats)

Friday
8-9 Deal, No Deal
9-10 Las Vegas
10-11 Law & Order: Criminal Intent

Saturday
8-9 Dateline
9-10 Drama Repeat
10-11 Drama Repeat

Sunday
4th Qtr NFL

Post Football
7-8 Dateline
8-9 America's Got Talent
9-10 The Apprentice
10-11 Raines


Throughout the week we will provide updates to this blog as the networks unveil their schedules.
If you have any questions, please feel free to contact myself Allison.Johnson@zenithmedia-na.com or my colleague Jon.Cogan@zenithmedia-na.com.

Looking forward to an exciting we and a very interesting Upfront!!!